
TaxRise
$0 → ~$1M/month managed Search
Owned Google Ads end-to-end: campaigns, landing pages, and conversion tracking.
Deep case studies for TaxRise, Magic Jump, Insider Lawyers, and Employment Law Assist—plus Hailey Sault healthcare Search, Cheef Botanicals / HolistaPet SEO, and honest write-ups across agency turnarounds, webinars, multi-year ownership, and short-term contracts.

$0 → ~$1M/month managed Search
Owned Google Ads end-to-end: campaigns, landing pages, and conversion tracking.

Google Ads · landing pages · sourced leads
Owned Google Ads and landing-page production for calls and sourced leads; helped stand up and shape an in-house marketing function.

Multi-market English + Spanish paid-search system
Built the public landing system, English/Spanish architecture, tracking, and paid-Search campaign framework.

Revenue +36% · AOV +113% · organic +87%
Owned SEO execution first, then Google Ads; later the Shopify foundation for HullaBalloo Sales.
Flagship · agency
Google Partner agency · multi-account healthcare Search
I ran Google Ads for the agency’s healthcare book and did light SEO maintenance on existing accounts. Interesting clients in that book included The Emily Program and LHC Group—named separately on this site because the work was real enough to stand on its own.

Insights
Operator notes that match the builds above: Google Ads landing pages, search campaign structure, and landing page anatomy.
Browse all insights →Full write-ups from résumé and client history—agency recovery, healthcare Search, e-commerce, and long-term ownership. Snapshots below; each links to its page.
Multi-account healthcare Search + SEO
Boutique healthcare agency in a Google Partner environment. Ran Google Ads and light SEO across patient-acquisition accounts—including The Emily Program and LHC Group—focused on intake quality and reporting discipline.
~40–50 account turnarounds + junior team mentorship
At Unbiazed (Brea, CA), diagnosed and rebuilt underperforming Google Ads, Analytics, and Tag Manager setups across Search, Performance Max, and Display. Mentored junior PPC specialists while shipping landing pages and recovery work across a healthcare, cosmetic, and lead-gen book.
~3× revenue · ~24× organic over four years
Multi-year ownership of PPC, SEO, websites, SMS, and email for a destination hunting ranch. Stated outcome: roughly 3× revenue with strong hunter demand; LinkedIn-documented organic traffic grew ~24× with top-ranking keywords.
YouTube → webinars · CTR +50%+ · CPC −40–50%
For DrBalcony’s California balcony-inspection business: rebuilt paid Search with high-intent landing variants, Salesforce ↔ Google Ads lead-quality feedback, and YouTube ads into webinars that became a breakout acquisition path.
5× organic traffic · +70% referral traffic
Led Google Ads and SEO for specialty pharmacy/infusion marketing—policy-heavy Search for a small sales team, with documented 5× organic traffic lift and roughly +70% referral traffic during the engagement.
Short-term multi-account Ads takeover
I took over multiple Google Ads accounts on a paid short-term contract, plus SEO where it fit the e-commerce and service brands in the book.
Read case study →Patient Search → recruiting Search
I ran Google Ads for patient acquisition, then redirected spend and landing pages toward recruiting for the roles HR needed filled.
Read case study →Quiz funnel foundation + handoff
I built the Search and quiz-based funnel foundation, then handed the system over.
Read case study →Multi-location · market-dependent PPC
I ran PPC and SEO with local-market guidance—helping the team understand which markets could support paid acquisition and which would burn budget.
Read case study →~1 year optimizing a large Search account
I owned ongoing optimization of the existing Google Ads account for roughly a year—improving structure and performance within the inherited system rather than rebuilding from scratch.
Read case study →Cheef Botanicals · HolistaPet · partnership-site SEO
I contributed SEO and supporting web work for partnership and white-label properties under the Cheef Botanicals / HolistaPet group.
Read case study →Tools and honest prototypes—kept separate from client results. See a few things I’ve built →
Working beta
A browser tool that prepares one approved ad for Google Display, YouTube, and Meta sizes.
See the project →Prototype mock-ups
Interview/proposal website prototypes—not paid client engagements. Magic Jump employment work is separate.
Email the role or the vertical and market. Agency overflow still welcome.