Centered on Google Ads, paid search, and performance marketing. Technical titles appear only when they stay close to paid acquisition.
Own high-intent Search: architecture, keywords, bidding, ads, and conversion-focused optimization.
Run paid acquisition with clear ownership of landing pages, tracking, and business outcomes.
Build and manage the paid path from query to qualified lead across markets and languages.
Set standards for Search structure, measurement, vendors, and reporting while staying hands-on when needed.
Fit when paid acquisition overlaps with landing pages, tracking, and the implementation work that keeps Search programs running cleanly.
Paid acquisition plus landing pages, tracking, automation, and AI-assisted implementation.
When the posting is still tied to paid media: GTM, GA4, conversion actions, and attribution QA.
Only when the posting stays tied to paid media, conversion, and measurement—the work that surrounds Google Ads, not a separate ops seat.
When the role still centers on paid acquisition, landing pages, conversion tracking, and the workflows that keep Search running cleanly.
See the systems behind better Google Ads for how pages, tracking, and lead feedback support Search.
Send the posting and remote terms. Default résumé: Senior Paid Search Manager.
